University Recruitment Graphics
Timeline
June - August 2025
Role
Graphic Design Intern
Team
1 Graphic Design Intern
1 Creative Project Manager
1 Brand Manager
Tools
Adobe Illustrator
monday.com
Overview
Where Bold Visuals Open Doors
University recruiting materials are often seen as standalone assets, but behind each piece is a strategy to attract, inform, and engage top talent.
To support this, I designed a pull-up banner and companion graphics for Spotify and YouTube, spotlighting the college majors TI hires for, as part of a broader effort by the University Recruiting and Talent Acquisition teams to build consistent, branded touchpoints across physical and digital platforms.
Visual Process
Gathering Banner References
I began by researching design systems and layout styles for recruitment campaigns, then gathered inspiration from existing TI assets, past campaign initiatives, and brand guidelines.
Visual Process
Iterative Banner Designs
I explored multiple layout directions and visual treatments by combining various graphic elements, typography styles, and compositions.
Visual Process
Iterative Spotify Covers
I explored two distinct styles and design directions, then refined each with improved hierarchy and layout adjustments for stronger digital impact.
Visual Process
Iterative YouTube Covers
Visual Process
Final Launch Graphics
Final Thoughts
Learnings
This project gave me the creative freedom to explore bold colors and diverse visual directions more than I’ve had in past work at TI. It was a great opportunity to experiment while learning how to bring consistency across varied graphic dimensions, and balancing flexibility with cohesion taught me a lot about adapting visuals while maintaining a unified look and feel.